2016 Siouxland Social Conference

Date and Time

Thursday May 12, 2016
8:00 AM - 11:30 AM CDT

May 12, 2016
8:00 - 11:30 AM
Optional lunch 

 

Location

Downtown Holiday Inn
701 Gordon Drive

 

Fees/Admission

$50 for members or
Multiple Attendee Discount - $45 for each subsequent attendee from the same company
(includes continental breakfast)
$60 for general public
(includes continental breakfast)


SPEAKERS
Rich Mackey, Managing Partner, JD Gordon Labs

Thomas Ritchie, Owner, Team Creative Fire
Thomas Ritchie owns the Sioux City marketing agency Team Creative Fire, which specializes in web, social media, video and content for small to mid-sized companies. He was recently named Coordinator for PR and Social Media at the Sioux Falls headquarters of The Good Samaritan Society, which serves more than 25,000 patients across the United States. 

Beth Trejo, CEO and Founder, Chatterkick
​As the CEO Co-Founder Chatterkick I live and breathe all things online. Its my goal to offer real-world practical solutions to businesses and leaders throughout the community. Although many consider my strengths in technology, I’m still a firm believer in a good old-fashioned handshake.

PANELISTS
Tracy Boever, Director of Public Relations & Marketing COmmunications, American Pop Corn Company

Chad Pauling, Print and Digital Sales Manager, Sioux City Journal
Chad Pauling is the Retail and Digital Advertising Manager for Journal Communications and Amplified Digital.  He specializes in developing full scale marketing plans for businesses of all sizes.  His knowledge includes Print advertising, Search Engine Optimization, Search Engine Marketing, digital display advertising, email marketing and much, much more.  Chad also has certification in Google Adwords and Digital Marketing from Market Motive.

Aaron Thiele, Digital Sales Manager, KCAU TV

Eric Vollmer, Integrated Digital Specialist, KCAU TV

​
More to be announced!

2016 Siouxland Social Conference
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Description

You've gotten social...   NOW WHAT?

You've gained knowledge of social media platforms.  Now learn to use various platforms to give your business a plan with a purpose.  

Plan to attend the Siouxland Chamber's upcoming Siouxland Social-A Social Media Conference where the theme is "Do This, Not That".


Thursday, May 12, 2016
Downtown Holiday Inn


$50 for members or
Multiple Attendee Discount - $45 for each subsequent attendee from the same company
(includes continental breakfast)
$60 for general public
(includes continental breakfast)


8:00-8:20 AM
Registration & Check-In - continental breakfast will be available

8:20-8:30 AM
Welcome

8:30-9:20 AM
7 Ways To Get More Fans, Leads & Customers with Facebook Ads - 
Presented by Beth Trejo, Chatterkick
Congratulations, you've decided to take the next step with your Facebook page and really dive into Facebook ads.  This session is perfect if you are frustrated with trying to figure out exactly how ads work on Facebook.  Whether it's Facebook's ad terminology or boosted posts falling flat, in this session we will educate attendees on how to create, place and track ads on Facebook and get real results!


9:30-10:20 AM
Concurrent Sessions
​The Measure of a Campaign – Presented by Rich Mackey, J.D. Gordon Creative Labs
​Likes and clicks can be perfectly good metrics - or they can be exactly the wrong things to measure your campaign by.  We'll discuss how to determine specific, meaningful metrics for your business' digital or social campaign. 

How LinkedIn is Changing the Jobs Game –
Presented by Thomas Ritchie, Team Creative Fire
LinkedIn is changing the way that companies recruit and the way employees find and apply for jobs. We'll examine 5 great ways to make the most of your LinkedIn profile to stand out both as a company and as an employee. 

 
10:30-11:20 AM
"Do This, Not That" Panel Discussion – Area pros share their best practices with digital marketing in an interactive format

11:30 AM
Optional - A casual discussion will continue for those who want to stay for lunch buffet from Charlie's Restaurant (attendee expense $9.95 buffet - includes drink)

Key Speakers and Panelists:
Beth Trejo, Chatterkick
Thomas Ritchie, Team Creative Fire

Rich Mackey, JD Gordon Creative Labs
Tracy Boever, Jolly Time Pop Corn
Aaron Thiele, KCAU TV
Eric Vollmer, KCAU TV

Chad Pauling, Sioux City Journal

More to be announced!

 

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